Years ago, when our parents were the “young generation”, foundation options were somewhat limited and most were creams that were available were thick and unmanageable. Nowadays of course, the choice has become considerably greater, which can lead to some confusion for the consumer. So, we at Agim Salon have created a short guide to foundation types to help guide you in the right direction.

Foundations are now available in many different types and while thick creams are still manufactured, they are typically more manageable. Other types of foundation available are liquids, cream to powder, mousse/whipped foundation, tinted moisturizers, minerals and concealers.

Liquid foundations are very popular, mainly down to the ease in which it can be applied very smoothly and is widely available, and by using a makeup sponge that is slightly moist enables you to improve the smoothness. Liquid foundation is excellent around the eyes, especially if you want to add a little more for better coverage and by using a small brush you will achieve better control of the application. These liquid foundations are available in waterproof (or smudge proof) and non-waterproof and your skin will determine which is best suited to you. The waterproof/smudge proof foundations typically contain oils and other ingredients that may create a reaction to skin, causing a little irritation, if you experience this or any other unexpected reaction of the skin then make the switch to a non-waterproof foundation and see if the results improve.

Another very popular foundation is the cream-to-powder variety, Agim Salon use the Fifth Element Liquid Powder Mineral foundation; which is “oil free” and the application is the same as other liquids but this will dry out, creating a “powder finish” that will last all day. What makes this option appealing is the easy application.

Mousse (or whipped) foundations are simply liquid foundation that has air “whipped” in, creating a smoother and lighter composition and are also popular as they can be applied thinly, in layers, giving you better control of the application. This type is especially ideal for ageing or dry skin, as it tends to apply smoothly and not filling any facial lines. It costs a little more due to the packaging and specialized processes in making it but it is worth that extra money.

Tinted moisturizer may be an excellent choice if you want to address a dry skin problem or correct an uneven skin tone without applying to the whole face. In addition to adding color, the tinted moisturizer will soften and protect the skin with the bonus that you do not need to apply a separate layer of foundation as it provides both applications in one.

A concealer is typically used for masking small blemishes that are visible or to cover dark patches or freckles etc. as it blends in well with the tone of the surrounding skin, providing a more uniform appearance in the color. A concealer can be used with or without foundation, is available in a large range of shades, and use of this product is becoming increasing popular with men too.

The most recent innovation in the world of make-up is the mineral foundations, a make-up that’s good for the skin. Being perfect for use with sensitive skin or allergies, these foundations have become very popular. Widely advertised as a “soft focus” appearance, mineral make-ups have been compared with airbrushing as a flawless appearance is created .Apply with a big “puffy brush” and build layers or near invisible powder. Agim Salon offers the “Fifth Element” range of mineral foundation that you can build up coverage with little effort – providing a beautiful looking complexion, protection and treatment for your skin.

Agim Salon uses the “Fifth Element” range of mineral products which consists of Foundation, Liquid Powder SPF 15, Sheer Tint SPF 20, Gemstone Finishing Bronzer and Sheer Matte Bronzer. For more details, contact AgimSalon.com here